Klaviyo
Klaviyo is the most popular email & SMS marketing platform for Shopify brands globally. Klaviyo is a unified customer data platform (CDP). It acts as a central hub that collects customer data from various sources. This data can then be analyzed to develop stronger customer relationships & drive growth. Klaviyo also provides powerful data analytics tools that convert customer behavior into customer insights. These insights are leveraged to craft targeted campaigns that resonate with specific audiences. This is supported with a suite of tools such as marketing automation, campaigns, templates, web forms, and recently, Klaviyo AI.